Role: Concept Developer, Art Director
Medium: Print, Digital, Campaign
Medium: Print, Digital, Campaign
A high end spa in the Arizona desert, Miraval was looking for a rebranding option that was tailored more towards the luxury consumer than their present brand. The visual look and feel was meant to evoke the clean, striking visual elements that one would find in advertising from Mercedes, Rolex, or BMW, while also highlighting balance that one feels at a spa in the visually striking desert of the American Southwest.
PRINT EXECUTIONS
DIGITAL EXECUTIONS
